2025 10대 청소년 미디어 이용 조사 (Tweens' and Teens' Media Use in Korea 2025)

Key Findings

• — 67.6% of students used conversational or generative AI in the past week (elementary 51.2%, middle school 69.8%, high school 82.3%); ChatGPT was the most-used service (89.6% of users)
• — Among past-week AI users (n=1,806), 34.4% cited 'communicating, such as getting advice or talking over my worries' as a reason for use (38.0% of girls versus 31.0% of boys; 36.9% of high-school students)
• — The leading reasons were getting varied information quickly (74.2%), fast and accurate problem solving (54.8%) and help with studies (42.8%); 31.9% cited making creative content and 25.8% fun
• — Students rated the importance of conversational AI in daily life at 3.30 on a 5-point scale
• — Services named in the questionnaire: ChatGPT, Gemini, A. (SK Telecom), Perplexity, Microsoft Copilot, Naver CLOVA and Claude

Methodology Notes

Probability sample of 2,674 students (elementary grade 4 to high school grade 3) drawn from the 2024 Educational Statistics Yearbook frame with square-root proportional allocation across 17 provinces; school-based tablet-assisted personal interviews (TAPI) by trained enumerators, with computer-assisted self-interviews in some schools, June to September 2025 (month precision); fieldwork by Gallup Korea; sampling error plus or minus 1.89 percentage points at 95% confidence. The report states that the survey became a nationally approved statistic in 2025 (National Data Office approval number 413002). Published 2025-12-31 per the report page and colophon; PDF metadata 2026-01-05; 209 pages; ISSN 2799-7707 (print). Verified by fetching the report page (HTTP 200) and downloading the full PDF through the site's POST file route (HTTP 200, 11.6 MB); figures read from the PDF text.

Sources