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Tailored to you: longitudinal effects of personalising language models

Five-day study in which 992 Prolific participants completed a daily advice-seeking conversation with a language model, randomised to a non-personalised control, a memory-based personalisation condition conditioned on cumulative conversation history, or a survey-based condition conditioned on a pre-study intake questionnaire. The authors measured perceptions of the model, self-disclosure, information-sharing attitudes and regret across 4,960 conversations. Several changes over the five days were driven by repeated exposure rather than by personalisation; personalisation shifted disclosure and regret in condition-specific directions.

Publisher

Google DeepMind (arXiv preprint)

Published

17 Sept 2026

Added

today

DOI

Key Findings

  • 992 participants completed all five daily sessions (4,960 conversations); 1,381 took the intake survey
  • Several changes in human-AI interaction over the five days were driven primarily by repeated exposure rather than by personalisation itself
  • Memory-based personalisation: participants engaged in greater self-disclosure and rated the model as less creepy
  • Survey-based personalisation: participants reported higher regret about having shared personal information with the AI
  • Persona summaries for the survey condition were generated with Gemini 3.1 Pro; model instructions were revised after internal pilots to avoid emotional amplification

Methodology Notes

Between-subjects longitudinal design with three conditions and five consecutive daily advice-seeking sessions on assigned topics; Prolific sample paid $20 per hour; preregistration status not stated on the abstract page. Outcomes are self-report scales plus conversation-derived self-disclosure measures; effects on interpersonal relationships outside the interaction are framed as motivation rather than measured; effect sizes are in the body, not the abstract. All nine authors are affiliated with Google DeepMind, the developer of the models studied. Date is the arXiv v1 submission date (17 September 2026); announced 21 September 2026; CC BY.

Authors

Akbulut, Canfer, Breuch, Justine, Manzini, Arianna, Ibrahim, Lujain, Franklin, Matija, Patel, Roma, Gabriel, Iason, Lum, Kristian, Weidinger, Laura

Tags

google-deepmindpersonalisationmemoryself-disclosurelongitudinaladvice-seekinggemini

Cite This

APA

Akbulut, Canfer et al. (2026). Tailored to you: longitudinal effects of personalising language models. Google DeepMind (arXiv preprint). https://arxiv.org/abs/2609.20077